About Us

Packin is a direct-to-consumer online retailer that delivers high-quality, sustainably made underwear designed for real guys who want comfort, confidence, and a better fit—without the BS.

Packin was created to solve a problem most men have: wearing the same boring, uncomfortable underwear their whole life—usually the kind their mum keeps buying them every Christmas when she’s out of ideas.

Packin’s clever design and breathable materials make them the only pairs you’ll want. Whether you’re lifting, labouring, typing, or taking it easy, these are your only option.

No more digging through the top drawer for the ‘good pair.’ These are them.

Packin—underwear your third leg will thank you for.